Our Approach
Our products are made considering these main factors
Comfort, Practicality, Luxury and Design
whilst succeeding in maintaining high quality
Our Story
The Hercabella Story
Hercabella is a British born brand, based in Yorkshire, that specialises in Luxury Tailor Lined Apparel for Dogs. The Co-founders, Natalie Laidlaw a former Interior Yacht Chief Stewardess, with over 16 years’ experience working at the top end of the industry, and Sarah Ivens a Creative Fashion Designer have come together to create a practical lifestyle wardrobe for dogs.
The brand is inspired by two little Maltese Dogs named Hercules and Monabella, combining their names Herc, being strong and Bella being Beautiful, which is the foundation of their products, beautiful and refined, yet remaining strong and robust.
Hercabella prides itself being designed in Britain, all their fabrics are sourced in England from textile mills who supply fabric to some of the top leading fashion houses of the world. Their signature 'Mayfair' fabric has been designed exclusively for Hercabella woven in Yorkshire with Northern Soul.
With a distinctive branding and purple signature lining, your Canine Companion will certainly mark their territory.
What We Do
We tailor make fully lined Tux Jackets, specialised Waistcoat Harnesses with attachments, Bow Ties, Scarfs, Hair Bows and Leads, and luxury knitted jumpers using only the finest Italian Merino wool.
STANDING OUT FROM THE REST
We believe that what makes our products stand out from the rest other than “our Harness concept” is our attention to detail, design and quality. Our Purple signature lining and branded tags give our products a distinctive look that lets the owner and others know that this piece is created by Hercabella
WHAT WE OFFER
Aside from our collections, we offer a bespoke service, designing and producing unique individual pieces as per personal requirement for both pets and their owners
OUR FABRICS
Throughout our collections we have specifically chosen fabrics that provide the maximum possible comfort for your dog, whilst being uncompromisingly stylish, combining Boucle's, Tweeds and Worsteds..
OUR LINING
Our purple signature lining, a finely woven duchess satin is non-stretch and has a gorgeous smooth finish. It doesn't have the usual high sheen finish like regular satin's, it's a more classic subtle sheen look.
OUR KNITWEAR
Our knitwear has been carefully and responsibly sourced using only 100% extra fine Merino wool, produced and spun in Italy with Italian Merino sheep. The fibres of Merino wool are softer, finer and more sensitive than many other wools. The wool we’ve selected is then knitted directly to our specific patterns, using specialist interlocking and finishing’s.
Fabric Protection
For ultra protection all our woven fabrics are Dupoint TM Teflon coated, this is a harmless clear resin that protects natural fabrics
against stains and spills without impacting the weight, feel, look or breath-ability. This gives our products superiority, durability and better practicality against weathering, ageing, and prevents light rain from absorbing into the fabric.
Our Emblem
Our Branding represents who we are and where we come from, through our emblem and logo.
The Yorkshire Rose is true to home where the heart is and where most of our fabrics are produced.
Yorkshire was the hub of the textile industry at the turn of the century.
Packaging
The packaging of our luxury products is as much a part of our brand’s image
We want to make a lasting impression on all our customers, and believe our packaging and presentation is a vital ingredient in carrying this impression out
It is both the first thing that you see and touch.
THERAPY FOR A HAPPY MIND
We 100% believe in our brand and all our Canine Couture Attire
Naturally we are drawn to packaging that looks good, it is a more exciting experience to receive, like a therapy for a happy mind.
Promoting these positive attributes of our brand itself, with our attention to detail, keeping it luxurious, our high values and ethics, maintaining a great customer service and an overall enjoyable experience, just like “the dog who got the bone” you could say.
Eco Friendly Packaging
The exciting "un- opening box experience” Includes only sustainable products, keeping our brand as environmentally friendly as possible.
Branded Box – Made from card and paper
Branded Tissue Paper - 18gsm Acid Free
The Muses
Hercules and Monabella the little Montpellier Maltese half brother and sister – with the same biological mum, just 6 months difference in age are best friends, inseparable, and so mischievous together, yet they are so different in their own individual personality and character.
They complement one another.
Hercules
He really loves to strut his stuff, especially when wearing clothing, he thinks he is a little human, and gets extremely excited when an item of his clothing is taken out of the draw. He is such a delicate little twinkle toes, he is delicate in everything he does – a perfect tidy eater, plays kind & gently, swims gracefully, barks softly.
He is the perfect gentleman.
Monabella
Monabella has such a sweet, kind, loving nature, who likes to show her affection by being held and cuddled like a baby.
Polar opposite to Hercules! She is innocent and extremely naïve, totally oblivious to what is going on around her, yet she has such a bubbly and brassy persona. She is far less delicate, is such a messy eater, super clumsy, runs around like a baby bull - no finesse, and has the loudest bark for such little lungs. She is such a cutie, but this girl has got sass!
They Just Simply Inspire Us
Our true little inspirations who motivate us generating our total dedication in what we believe in, seeing and thriving on their happiness, in what we’ve created, enabling us and them to share and enjoy with you and your Canine Companions.
Bespoke
Creating an Individual pattern block, fabric cut from the personalised pattern, pieced together by hand creating a “toile” fitted perfect for your dog, then continued to be hand cut, hand sewn, hand made in Yorkshire
Inspiring Us
Starting from scratch you can be the focal point in the design process, expressing your ideas and desires, and we will fulfil your inspired specifications, making our products your own and bring them to life.
Certificate Of Authenticity
All bespoke creations will have a certificate of Authenticity, stating that this bespoke design is unique only to yourself, and will be signed by Hercabellas’ leading designer
Core Values
We are a responsible quality-driven, customer/canine-focused luxury brand.
Our dedication to inspire and connect with our customers is at the core of what we do, and we welcome you to be part of our exciting journey. We pride ourselves in creating stylish statement British designed tailoring for dogs, therefore it is important to us that our principles, values and ethics reflect the heart and soul of Hercabella.
Our Values
We believe that every dog deserves a little luxury
Combining out British Heritage with a contemporary innovation to create a lifestyle wardrobe with an emphasis on elegance
We believe that what makes our brand stand out from the rest is our unique design concept
Our Ethics
We always strive to keep consistency throughout
Maintaining tremendous attention to detail and quality control at each stage, from design, fabrics and production, through to the branding
Dedication to Customer Satisfaction and Wellbeing
A British Brand, British Made, Hand finished in Britain
